Which colour will freshen up your underwear drawer?

When you need to freshen up there's no better place to start than fresh underwear. But not just any underwear, you'll need stylish colour combinations and maximum comfort to get you through the day, the night out... and the morning after!

The new Cocksox underwear collection has been let loose, featuring joyful pops of colour with our signature blend of performance, sophistication and enhancing support. There's something for every man and every day - for active, leisure, adventure and everything in between...

Six new colours - Time to freshen up your underwear drawer with these new tones. Introducing Skydiver, Peppermint, Gothic Blue, Coral, Ocean Blue and Orchid.

Choose your style - New colours are available in CX01 Brief, CX01BD Brief, CX05 Thong, CX12 Boxer, CX14BD Slingshot Thong, CX16 Bikini Brief, CX21 Jockstrap, CX68 Trunk and CX76 Sports Brief.

Our notoriously sexy CX14 Slingshot Thong has been given a stylish upgrade. A contrast colour bind gives this daring thong more pop than ever before. The Slingshot is the skimpiest Cocksox of them all, nobody will know you are wearing one - until you want them to!

The new Cocksox underwear collection represents everything the modern man expects from his underwear. These bold colours and sharp cuts are the perfect bedrock for every stylish wardrobe. Stand out from the crowd and get your new Cocksox underwear today.